drm/i915: Add i915_param charp macro magic

Handling the dynamic charp module parameter requires us to copy it for
the error state, or remember to lock it when reading (in case it used
with 0600).

v2: Use __always_inline and __builtin_strcmp

Signed-off-by: Chris Wilson <chris@chris-wilson.co.uk>
Reviewed-by: Joonas Lahtinen <joonas.lahtinen@linux.intel.com>
Link: http://patchwork.freedesktop.org/patch/msgid/20170221162619.15954-1-chris@chris-wilson.co.uk
Reviewed-by: Jani Nikula <jani.nikula@intel.com>