syncookies: avoid magic values and document which-bit-is-what-option

Was a bit more difficult to read than needed due to magic shifts;
add defines and document the used encoding scheme.

Joint work with Daniel Borkmann.

Acked-by: Eric Dumazet <edumazet@google.com>
Signed-off-by: Daniel Borkmann <dborkman@redhat.com>
Signed-off-by: Florian Westphal <fw@strlen.de>
Signed-off-by: David S. Miller <davem@davemloft.net>