ice: print name in /proc/iomem

The driver previously printed it's PCI address in
the name field for the pci resource, which when displayed
via /proc/iomem, would print the same thing twice.

It's more useful for debugging to see the driver name, as
most other modules do.

Here's a diff of before and after this change:
     99100000-991fffff : 0000:3b:00.1
   9a000000-a04fffff : PCI Bus 0000:3b
     9a000000-9bffffff : 0000:3b:00.1
-      9a000000-9bffffff : 0000:3b:00.1
+      9a000000-9bffffff : ice
     9c000000-9dffffff : 0000:3b:00.0
-      9c000000-9dffffff : 0000:3b:00.0
+      9c000000-9dffffff : ice
     9e000000-9effffff : 0000:3b:00.1
     9f000000-9fffffff : 0000:3b:00.0
     a0000000-a000ffff : 0000:3b:00.1

Signed-off-by: Jesse Brandeburg <jesse.brandeburg@intel.com>
Tested-by: Tony Brelinski <tonyx.brelinski@intel.com>
Signed-off-by: Tony Nguyen <anthony.l.nguyen@intel.com>