gpio: sysfs: avoid using kstrtol() in 'value' attribute write

A 'perf record' on an app continuously writing in the 'value'
attribute show that most of the time is spent in kstrtol()

--17.99%--value_store
          |
          |--10.17%--kstrtoint
          |          |
          |          |--8.82%--kstrtoll
          |
          |--2.50%--gpiod_set_value_cansleep
          |
          |--1.82%--u16_gpio_set
          |
          |--1.46%--value_store

The normal case is to write 0 or 1 in the attribute, therefore
this patch avoids the call to kstrtol() in the most common cases

Then 'perf record' shows

--7.21%--value_store
          |
          |--2.69%--u16_gpio_set
          |
          |--1.47%--value_store
          |
          |--1.08%--gpiod_set_value_cansleep
          |
          |--0.60%--mutex_lock
          |
           --0.58%--mutex_unlock

Signed-off-by: Christophe Leroy <christophe.leroy@c-s.fr>
Signed-off-by: Linus Walleij <linus.walleij@linaro.org>