cmd: Convert existing long help messages to the new macro

- Generally we just drop the #ifdef CONFIG_SYS_LONGHELP and endif lines
  and use U_BOOT_LONGHELP to declare the same variable name as before
- In a few places, either rename the variable to follow convention or
  introduce the variable as it was being done inline before.

Signed-off-by: Tom Rini <trini@konsulko.com>
Reviewed-by: Simon Glass <sjg@chromium.org>