selftests/bpf: Add BPF_PROG, BPF_KPROBE, and BPF_KRETPROBE macros

Streamline BPF_TRACE_x macro by moving out return type and section attribute
definition out of macro itself. That makes those function look in source code
similar to other BPF programs. Additionally, simplify its usage by determining
number of arguments automatically (so just single BPF_TRACE vs a family of
BPF_TRACE_1, BPF_TRACE_2, etc). Also, allow more natural function argument
syntax without commas inbetween argument type and name.

Given this helper is useful not only for tracing tp_btf/fenty/fexit programs,
but could be used for LSM programs and others following the same pattern,
rename BPF_TRACE macro into more generic BPF_PROG. Existing BPF_TRACE_x
usages in selftests are converted to new BPF_PROG macro.

Following the same pattern, define BPF_KPROBE and BPF_KRETPROBE macros for
nicer usage of kprobe/kretprobe arguments, respectively. BPF_KRETPROBE, adopts
same convention used by fexit programs, that last defined argument is probed
function's return result.

v4->v5:
- fix test_overhead test (__set_task_comm is void) (Alexei);

v3->v4:
- rebased and fixed one more BPF_TRACE_x occurence (Alexei);

v2->v3:
- rename to shorter and as generic BPF_PROG (Alexei);

v1->v2:
- verified GCC handles pragmas as expected;
- added descriptions to macros;
- converted new STRUCT_OPS selftest to BPF_HANDLER (worked as expected);
- added original context as 'ctx' parameter, for cases where it has to be
  passed into BPF helpers. This might cause an accidental naming collision,
  unfortunately, but at least it's easy to work around. Fortunately, this
  situation produces quite legible compilation error:

progs/bpf_dctcp.c:46:6: error: redefinition of 'ctx' with a different type: 'int' vs 'unsigned long long *'
        int ctx = 123;
            ^
progs/bpf_dctcp.c:42:6: note: previous definition is here
void BPF_HANDLER(dctcp_init, struct sock *sk)
     ^
./bpf_trace_helpers.h:58:32: note: expanded from macro 'BPF_HANDLER'
____##name(unsigned long long *ctx, ##args)

Signed-off-by: Andrii Nakryiko <andriin@fb.com>
Signed-off-by: Alexei Starovoitov <ast@kernel.org>
Acked-by: Martin KaFai Lau <kafai@fb.com>
Link: https://lore.kernel.org/bpf/20200110211634.1614739-1-andriin@fb.com